AMA developed the brief and designed the ARC (Admissions and Recruitment Centre), a high profile project for the new ‘front of house’ of LSBU, which was designed to act as a ‘one stop shop’ for LSBU students.

The project vision was to provide a central, easily identifiable ‘centre’ for the University buildings located on campus, which would deliver a high level of student service in a modern, well-planned facility.  The centre also includes open teaching and information areas, along with workplaces for a number of student service groups. This co-location has in turn enhanced organisational cross communication through close adjacencies.